Terra for the new Era- Introduction
Rishiraj Ghosh
2nd year Industrial Design
National Institute of Design, Andhra Pradesh
Simple Product Design
task 2
After the domain/approach allotment, the next task was to research the particular domain from the web, articles, books, etc.
During the process, I learned about terracotta's material properties and innovations, and somehow I feel that Terracota a.k.a. Earthenware, is something that holds our hand and takes us into nature. From reducing electricity consumption to lowering emission rates is always contributing to our nature, thus despite its brown color terracotta is the new green.

The one thing about terracotta I find quite interesting about terracotta is its porosity. Due to its porous nature terracotta holds thousands of air pockets inside it and combining with its own thermal capacity, it acts as an excellent heat insulator.
But I am also a bit worried about one of its material constraints, its brittle and heavy nature. Whenever we talk about clay products we always think about something heavy and mounted. This constraints clay from many opportunity areas.
What if we had Terracotta Aeroplanes? Earthenware Iphones?
these questions don't come into our brains for their practiced and known material abilities.
and questions like these are racing in my mind all day.
Meanwhile, I found many interesting works on clay,



And some of the keywords I found during the process-
- Sustainability
- Cooling
- Heating
- Culture
- Decoration
- Gardening
- Architecture
- Accessory
And also I was finding studios and workshops around me that are working on Terracotta



I am hoping I can learn a lot from these studios if I can visit them.
to be continued..